Smart TV Market Observes a Stupendous Growth in Revenue US$ 436.2 Billion by 2028
Smart TV Market |
A Smart TV is a television that
is internet-connected and has a variety of online features, such as on-demand
content from various apps, access to streaming services like Amazon Prime and
Netflix, and the ability to connect with other wireless devices like
smartphones and tablets. Furthermore, companies in the global smart TV market
are focusing on implementing various strategies, such as collaborations and
partnerships with other manufacturers, in order to expand their manufacturing
facilities globally and maintain their global presence. For example, LG
Electronics, a South Korean electronics company, launched eight LG OLED models
in 2020, with two new series, including 77 and 65-inch class and Real 8K
88-inch ZX series. All of these elements are expected to contribute to market
growth in the future.
During the forecast period, the
global smart TV market is expected to grow significantly (2021–2028). During
the forecast period, the global smart TV market is expected to grow due to
rising demand for high-definition (HD) channels and video on demand (VOD). This
is due to features such as improved image quality, high resolution, and
extensive colour change, which will provide lucrative opportunities for market
participants. Because of the increased demand for HD content around the world,
smart TV providers are improving their HD offerings in order to increase their
market presence.
The global Smart
TV Market was valued at US$ 143.6 Bn in 2020 and is expected to
reach US$ 436.2 Bn by 2028 at a CAGR of 15.3% between 2021 and 2028.
For example, in April 2021, Xiaomi,
a Chinese electronics company, announced plans to launch a new Smart TV called
the Mi QLED TV with 4K resolution in India in order to expand its market
presence. Furthermore, as camera technology improves, producers and telecasters
are focusing on investing in Ultra-High Definition (UHD) resolution technology.
Furthermore, professional film makers are shifting their preference to
Ultra-High Definition (UHD) by using UHD cameras and camcorders. Furthermore,
as viewing experiences improve, the demand for 4K UHD Smart TVs has increased
in a variety of commercial applications such as hospitality, hotels, and
educational institutions, which will play a significant role in driving Smart
TV demand in the near future.
Various Screen Technology Types of Smart TV: LCD (Liquid Crystal
Display), LED (Light Emitting Diode), OLED (Organic Light Emitting Diode), and
QLED (Quantum Dot Light Emitting Diode)
Major Companies involved are- Samsung, Panasonic Corporation, LG
Electronics, Inc., Apple, Inc., Sony Corporation, Koninklijke Philips N.V.,
Videocon Industries Limited, Haier Electronics Group Co, Ltd., TCL Corporation,
Hisense Group, Sansui Electric Co., Ltd
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