North America Coaxial Cable Market is Estimated to Witness High Growth Owing to Growing Demand for Reliable and High-Speed Data Infrastructure

North America Coaxial Cable Market


Coaxial cable is used widely in applications that require high-bandwidth data transmission over long distances. It finds applications in CATV networks, broadcast applications, and broadband internet services that require high-speed, reliable, and noise-immune transmission. Growing demand for high-speed internet and expanding CATV infrastructure in North America is expected to drive the demand for coaxial cables.

The global North America Coaxial Cable market is estimated to be valued at US$ 4560.51 Mn in 2023 and is expected to exhibit a CAGR of 7.5% over the forecast period 2023 to 2030, as highlighted in a new report published by Coherent Market Insights.

Market Opportunity:
Growing demand for reliable and high-speed data infrastructure across the region is one of the major opportunities for North America coaxial cable market. With increasing internet penetration and growing video streaming, there is a rising demand for high-speed internet services. Further, expanding CATV infrastructure and upgrade of legacy CATV networks to support high bandwidth multimedia services is expected to drive the demand for coaxial cables in North America region. The players in the coaxial cable market can focus on leveraging this opportunity by offering cables that can support higher data speeds and meet the demands of multimedia applications. They can also target the telecom operators and CATV network providers expanding their network coverage in the region.

Porter's Analysis

Threat of new entrants: The North America coaxial cable market has moderate threat of new entrants as it requires high investments for infrastructure set up and R&D. Established players enjoy economies of scale.

Bargaining power of buyers: Buyers have moderate bargaining power due to the presence of established manufacturers. However, differentiated products give buyers some influence on prices.

Bargaining power of suppliers: Suppliers have low to moderate bargaining power given the fragmented nature of raw materials. Established players can source materials from multiple suppliers.

Threat of new substitutes: Threat from substitutes like optical cables is low to moderate as coaxial cables are used extensively for cable networks.

Competitive rivalry: The market has high competitive rivalry due to the presence of numerous global and regional players offering similar products. Players differentiate based on product quality, pricing and services.

SWOT Analysis
Strength: Product portfolio, geographic prevalence, brand recognition.
Weakness: Infrastructure investment needs, technology disruptions.
Opportunity: Substitution of legacy networks, last-mile connectivity expansion.
Threats: Stringent regulations, fluctuating raw material costs.

Key Takeaways

Global North America Coaxial Cable Market Demand is expected to witness high growth between 2023-2030 supported by rapid deployment of cable networks in the region. The market size is projected to grow from US$ 4560.51 Mn in 2023 to US$ 7799.52 Mn by 2030 at a CAGR of 7.5%.

Regional analysis: The U.S. dominates the regional market owing to extensive investments in fiberization of networks. Growing FTTH connectivity and cable TV digitization are boosting demand. Canada is anticipated to showcase significant growth backed by infrastructure development projects.

Key players: Key players operating in the North America coaxial cable market are Amcor Limited, Westrock Company, TetraPak International S.A., Sonoco Products Company, Smurfit Kappa Group PLC, Sealed Air Corporation, Mondi PLC, Huhtamaki OYJ, BASF SE, Ardagh Group S.A, Ball Corporation, Crown Holdings, Inc., DS Smith Plc, Genpak LLC, and International Paper Company. 

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