In-Vehicle Infotainment Market Growth Accelerated by Enhanced Connectivity Feature Adoption
In-Vehicle Infotainment Market |
The in-vehicle infotainment systems have become an essential part of modern vehicles as they provide advanced entertainment, navigation and connectivity features to drivers and passengers. These systems offer features such as built-in GPS navigation, Bluetooth connectivity, HD radio, voice control and more.
The global
In-vehicle Infotainment Market is estimated to be valued at US$ 39.5 billion in
2023 and is expected to exhibit a CAGR of 4.7% over the forecast period 2024-2031,
as highlighted in a new report published by Coherent Market Insights.
Market key trends:
Enhanced connectivity feature adoption in infotainment
systems is one of the major trends driving the market growth. With rising
preference for connected vehicles, OEMs are focusing on integrating advanced
connectivity features such as embedded modems for high-speed internet access,
Wi-Fi hotspots and remote vehicle diagnostic services. This allows drivers to
seamlessly pair their smartphones, access internet radio and use various
in-vehicle applications. The improving network infrastructure is further
accelerating the adoption of connectivity features. Increased digitization and
demand for superior in-cabin experience will continue fueling the demand for
advanced connected infotainment systems during the forecast period.
Segment
Analysis
The global in-vehicle infotainment market is dominated by the connectivity
segment, which accounts for over 30% share. Growing demand for connected
vehicles and advanced mobility services has driven the adoption of connectivity
systems such as built-in modem for wireless internet connectivity in vehicles.
Connectivity allows drivers to enjoy real-time updates, Internet radio, social
media integration, and advanced navigation systems while on the move.
Key Takeaways
Global
In-Vehicle Infotainment Market Size is expected to witness high growth
over the forecast period.
Regional analysis: North America currently holds the largest share in the
global market due to high vehicle ownership and presence of automotive tech
giants. Growing demand for advanced connected mobility solutions is driving the
adoption of infotainment systems in the region. Asia Pacific market is expected
to grow at the fastest pace during the forecast period with China and India
emerging as highly lucrative countries. Increasing disposable incomes along
with heavy investments by automakers in developing connected and autonomous
technologies are fueling the market expansion in Asia Pacific.
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